Instagram finally lets you edit photo captions

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You can finally go back fix and all the typos in your Instagram captions.

The company rolled out an update Monday that adds the ability to change photo captions after they’re posted and adds new recommendations to the app’s Explore menu.

In what had long been frustrating for victims of autocorrect everywhere, the app didn’t allow users to tweak captions after a photo or video posted, forcing users to post corrections as a comment or delete and re-write the caption entirely.

“This has been one of the top requests that we’ve heard from the community, and we’re excited to finally bring it to you today,” Instagram wrote in a blog post.

To edit a caption, tap the menu button […] underneath a post and select edit. Edited captions will include a note indicating the post was edited when a user views the comments.

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Instagram’s latest update adds the ability to edit captions and a new section to the Explore tab that surfaces recommendations of new accounts to follow.

Monday’s update also changed the recently revamped Explore tab to make it easier to find new accounts to follow.

The Explore menu, which surfaces popular posts, has now been split into two tabs: Photos and People. The Photos tab displays the same posts as the Explore menu did in previous versions of the app — photos and videos popular within your circle of friends as well as those trending among the greater Instagram community. The new People tab displays recommendations of new accounts to follow, including people you’re connected to on other social networks, along with a preview of some of their most recent posts.

Instagram’s New Hyperlapse App Makes Mobile Timelapse And Steady Video Capture Easy

Instagram is building new apps that aim to do more with mobile photography, and today they’re launching Hyperlapse, which allows you to make timelapse videos using standard video captured with your smartphone camera on the fly. The Hyperlapse app launch closely follows the international launch of Bolt, Instagram’s Snapchat-style photo sharing app, but this one looks like it has more of the ingredients that made Snapchat such a success.

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The app, which is due to be released at 10 AM PT today, offers iPhone users a way to make professional-looking timelapses without expensive photography equipment like pro cameras, steady-mounts or tripods, and takes advantage of image stabilization tech that makes use of movement data gathered by gyroscopes to mimic the effect of ultra-expensive motion stabilization software used by film studios, but using a fraction of the processor power to get it done.

One impulse at Instagram was to build it into its existing app, but doing so would’ve hidden the functionality too much for those really eager to try it, and made it virtually invisible to the average user who might not realize they even want it, per Wired. To me, this sounds like Instagram learned a lesson from Instagram Video and Direct, and wanted to give this cool new tech the attention it deserved as its own app, where it stands a good chance of going viral rather than being adopted by just some of Instagram’s existing user community.

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Instagram’s Hyperlapse is, like its original product, focused on       simplicity – the only thing that you can change about your captures is the speed of playback. You use a slider to control how fast the video you eventually share will play at, from standard 1x speed (i.e. the normal speed at which it was recorded) to 12x.

Even at 1x, you get to take advantage of the advanced image stabilization techniques, but the same video is bound to produce an extremely different final effect depending on what playback speed you combine with the automatic stabilization effects.

This looks to be one of the coolest new mobile apps released in a while, particularly from the Facebook/Instagram crowd. The app is live now for iPhone owners (Android users will have to wait for a later version, unfortunately), and we’ll soon post our impressions regarding this new stabilization tech and its effectiveness.

Spring, David Tisch’s Latest Venture, Is Instagram For Shopping

For the past year, investor and serial entrepreneur David Tisch has been working with his brother Alan to build an enjoyable way to shop on mobile. Today, that fruits of that labor springs onto the scene.

Ladies and gentlemen, behold Spring, the most advanced effort at fashion-focused mobile shopping yet.

For all intents and purposes, you could absolutely call spring an Instagram for shopping.

But it goes beyond just that to incorporate pieces of a few other favorite apps, including Uber and Tinder.

When first signing on to the app, it looks like Instagram dressed up in white. You’re given the opportunity to “follow” brands that you like, and simply scroll through the feed to love items or to buy.

When you find an item you want, you can scroll through multiple images Tinder-style, with a description and a price all displayed on the main feed. If you’re still interested, you simply click the buy button and choose your size.

Upon your first purchase, Spring will ask for your address and credit card info, and from that moment your payment details are saved within the app.

For that purchase and every purchase after that, it takes one simple motion to complete the purchase, a swipe. Interestingly enough, Amazon has a patent on single-click buying, so the swipe gets around that in a way that lets form follow the function of the app.

I myself have slid that little buy bar back and forth a few times before fully committing to a purchase, which seems like relatively standard behavior while shopping.

Folks have been talking about building a universal shopping cart for a long time, but big fashion and retail brands want to control every part of their own experience.

Spring actually delivers on that promise of a universal shopping cart by offering a platform for brands, without forcing multiple competing vendors to dress up in the same uniform and ultimately lose a piece of their brand.

 

 

Fashion brands can upload their own looks the same way that other brands control their social media presences on sites like Facebook and Twitter. Those items are displayed chronologically and in real-time on the feed, and only the brands that each user follow gets a spot on the home stream.

However, there are a couple other tabs that hep users find items and brands outside their usual tastes. Discover offers up categorized content that is compiled by various brands or influencers. Browse, on the other hand, gives you the option the shop by clothes type or popularity.

There is no social component or public profiles, but rather a one-to-many dialogue between brands and their followers on mobile.

Spring is launching with almost 100 brands on the platform, ranging from high end designers like Carolina Herrera to less expensive brands like Warby Parker and Greats Brand.

More than 50 other brands are set to join the platform soon, with more being added every week once the platform is up and running.

Vendors handle all pieces of order fulfillment, shipping, and customer service. And in return for complete control over the experience, brands will pay an transaction fee for every purchase made.

Spring recently raised a $7.5 million Series A round to make this possible. 

Instagram Improves ‘Explore’ Tab: What It Means for You

The Explore tab on Instagram can be a scary place. But it’s getting better.

What use to be overrun with wanna-be models, fitness buffs taking selfies and over-filtered sunset shots is changing.

Instagram will still show content that is trending in the Instagram community (i.e. selfies, tweens, cats), but will now show a “variety of photos and videos that people you follow have liked,” according to an Instagram spokesperson.

For entrepreneurs and business owners, the new tab means being able to connect with other similar brands and people you may otherwise not have been introduced to.

Instagram Lands Its First Big Ad Deal

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Instagram shown on an iPhone in New York on April 9, 2012.
Facebook may finally start to recoup some of the money it paid for Instagram.Ad Age reports that Instagram has inked an ad commitment with Omnicom, a global advertising company, for up to $100 million in ad spend over the course of a year on the social network.

A rep for Facebook confirmed the ad deal, but not the price. One source familiar with the matter told us that the price quoted in the Ad Age story was inaccurate.

“This is an exciting new chapter and we’re looking forward to the great creative content that comes out of this partnership,” a Facebook rep said in a statement. “Omnicom shares our passion for and understanding of the mobile Instagram community. Along with their clients, they’ll help to continue to set a high bar for creative work that inspires people.”

Instagram began testing ads in feeds for the first time in early November. Early advertisersincluded Michael Kors, Burberry and Ben & Jerry’s. Even with the new partnership with Omnicom, Facebook says the number of ads that appear in feeds will remain “limited.”

“This doesn’t change our advertising strategy moving forward,” the rep said in the statement. “People will continue to see a limited number of beautiful, high–quality photos and videos from select brands who already have a strong presence on Instagram.”

Facebook stock ended the day down by about 1.5%.

Thailand continues Instagram love affair as it reaches 1.5 million users (INFOGRAPHIC)

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We love social media in Thailand. There are 24 million users on Facebook. The country’s Twitter activityincreased last year. On Instagram, Thailand hosts one the most Instagramed place in the world.Thailand now has 1.5 million Instagram users, according to data from Zocial Inc. The company behindZocialRank, which monitors social media trends in the country, has came up with an infographic (embedded below) showing more details about Instagram’s users in Thailand. Here are four highlights:

  • The number of Instagram users in Thailand shot up from 240,000 in 2012 to 1,551,649 in 2013. Fast smartphone uptake will have helped the Facebook-owned photo app.
  • In Thailand, 47.94 percent of Instagram members were active in the past three months.
  • In 2013, there was a total of 36,443,398 photos and videos uploaded on Instagram from Thailand. 96.24 percent were photos.
  • Zocial Inc says that celebrities make up 0.26 percent of the app’s user-base in Thailand. They have an average of 172,013 followers. Meanwhile, 10.48 percent are ‘influencers’ who have an average of 5,636 followers.

Thailand continues Instagram love affair as it reaches 1.5 million users - INFOGRAPHIC